This may be when we realize that the end of the world is near. First there was the creation of fantasy sports leagues. Then there became the nationalization and corporate land grab involved with major companies figuring out how they could make money off of eight guys in a basement drinking beer, talking trash and watching football.
Now comes an insurance company who has determined that you need protection if your key fantasy player goes down. That's right, a Long Island insurance company by the name of Fantasy Sports Insurance, Inc. is selling fantasy league insurance on the web to protect you if Tom Brady goes down with a knee injury again.
The idea came after two insurance guys guys saw CNBC sports business reporter Darren Rovell say Brady's injury last year in the season opener against the Chiefs might mean a 150 million dollar shift in winnings. Fantasy Insurance will cover a designated list of top 50 players and if you've paid your insurance fee and your player misses the majority of the season, you get your league entry fee back.
Premiums will cost about 10 percent of your entry fee and a player must miss roughly two thirds of the season. The company says it has sold about 400 policies to date and expects to sell a lot more now that word is traveling fast. Oh, by the way, Lloyd's of London is underwriting the policies. And we wonder why the rest of the world is passing us up in productivity.
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